You don't need another tool in your stack.
You need a system. Claude and GPT bring the intelligence.
You bring the YES.
Bring your own model.
The intelligence is swappable. The engineering around it is ASTRA.
We engineer and maintain your acquisition, expansion, and infrastructure. AI-first and agentic, no hype.
Every action an agent takes, and every approval you give, leaves an audit trail. Nothing is a black box: you can debug it, and you can trust it.
Your system works every day, across every rep and every account, with an approval and a receipt each time.
See how we work ↓Pick Acquire or Expand. Same price either way, billed in 30-day cycles, and there is no proposal document to negotiate.
One price. Two missions.
Acquire before the customer signs. Expand after. The subscription never changes.
Acquire.
Engineer predictable pipeline.
Everything required before a customer signs.
- Pipeline growth
- Outbound
- Inbound
- Demand generation
- Lead qualification
- Sales automation
- GTM experimentation
Expand.
Engineer predictable recurring revenue.
Everything required after a customer signs.
- Customer onboarding
- Customer Success
- Renewals
- Expansion
- Product adoption
- Support automation
- Retention
Cheaper than a hire. Faster than an agency.
One flat fee, less than half a RevOps hire, and teams typically claw back 40+ hours a month.
One salary, one tool, and months before the first workflow ships.
A retainer, a deck, and a status call. Execution stays on your plate.
One subscription across every tool your reps touch, live in days and working every day.
The whole GTM surface.
Every task below ships through approval, with a receipt. Click one to put it on the board.
Before you ask.
Why wouldn't I just hire a GTM Engineer?
Sometimes you should. Past roughly $5M ARR with year-round systems work, hire. Below that, a senior GTM engineer runs $132,000 to $241,000 in total compensation, takes months to find, and needs a quarter to ramp before anything ships. A subscription starts in week one and stops the month you run out of backlog.
What counts as a request?
Anything one engineer can ship inside your GTM stack in roughly a week. The most common one: every call turns into finished work. CRM updated, tickets filed, follow-ups sent, and you approve. Other examples: deduplicating a CRM that has three records for the same account, syncing a 250,000-row lead spreadsheet into a live backend, flagging renewal risk from ticket volume.
What is out of scope?
Cold-email deliverability and list scraping. Anything that needs access we would not give ourselves. And strategy decks: you get working software in your own accounts, not a document about it.
Is there a limit to how many requests I can submit?
No. Add as many as you like to the board. We work the top item until it ships, then take the next, which is why you always know exactly what is being built.
Do you write custom code?
Yes. Code, APIs, and the automation platforms you already pay for, depending on which is the shortest honest path to the thing working.
How do I submit requests?
You get a shared board on day one. Add requests as Looms, docs, API links, or a single sentence. We order the board with you and pull from the top.
Can I pause anytime?
Yes. Billing cycles are 30 days. If you pause mid-cycle, your unused days bank and roll forward. Nothing expires.
What happens to the work if I cancel?
It keeps running. Everything is built inside your accounts: your CRM, your automation tools, your repos. You are renting engineering capacity, not custody of your own stack.
Is this consulting?
No. A consultant leaves you a document. This leaves you software that runs after the invoice stops.
Your first workflow, engineered free.
Describe it in one sentence. We engineer it into your stack.